Please vote for us

NB: Voting closes at midnight Monday 19th August. It’s that time of year again when we ask, beg and shamelessly plead for your vote as Best Retailer in the Cake Masters Awards. In everything we do, we believe in pushing the boundaries and doing things differently. We do this by creating our own brands, working with expert innovators from around the World and providing an unparalleled customer experience. The real reason we exist? To solve your cakey problems. We offer a huge variety of products to make your life easier and... Read More


THE SUGAR PASTE™ Money Back Guarantee

We’re so sure you won’t have any problems with THE SUGAR PASTE™ that we’re offering you a Money Back Guarantee. Simply email with your order number within 30 days of purchase and one of our Customer Service Angels will contact you. We will ask you to return the unused paste (we’ll even pay for return postage!) and ask you for details of the problem and pictures to show this. We’ll credit your The Cake Decorating Co account with the price you paid for up to 1 6kg box. The guarantee... Read More


How to use Edible Images

We can print any image you send us onto an icing sheet. We also have a number of pre-designed images which you can choose from. After you order from us, below is how we suggest you store and use your edible images.


Cake Craze Stencils

We’re thrilled to offer you 19 new designs of Cake Craze stencils. Michelle from Cake Craze is a sensation in Australia and has designed some beautiful stencil designs that have exquisite details and look classically elegant. Cake Craze stencils have unique and patented attachment points so you can attach them to your cake easily without the use of pins! Just use masking tape – sticky side up to ensure your stencil is attached to your cake ready to stencil your pattern. Watch the video to see how they work. Michelle has been kind... Read More


Please Vote For Us

  Please consider voting for us as Best Retailer in the Cake Masters Awards 2018. Click here ➞ VOTE NOW Since the Cake Masters Awards was started we have won Best Retailer 3 times, all because of your generous support. Thank you. The reason we’re asking for votes is that this award category works differently to a lot of others in the Cake Masters Awards. This category is based purely on customer votes (most others are decided by judges). This is your chance to make your voice heard. We want... Read More


Edible Alternatives to Rolkem Super Gold

We have tested over 20 edible gold lustre dust to find an edible alternative to Rolkem Super Gold. From our comparisons, these are the top 3 that we think are closest (and maybe even prettier!) Roxy & Rich Highlighter Dust in Gold Roxy & Rich Highlighter Dust in Gold Sparkle Sugarflair Colours in Pure Gold (Rolkem Super Gold and Special Rose Gold have been subject to a Food Standards Agency (FSA) product recall and the FSA has now issued a Food Alert for Action for the entire Rolkem range, advising... Read More


NEW Loyalty Scheme: Launch Weekend Celebration

We’ve created a loyalty scheme with spendable Cake Dec Coins to say ‘thank you’ to you for being an amazing customer.       You can earn 2 Cake Dec Coins for every £1 you spend online. When you redeem, 1 Cake Dec Coin is equivalent to 1p to spend. FAQs How do I join The Cake Decorating Co. Loyalty Scheme?
 Simply create an account on The Cake Decorating Co. website and you will automatically become a member of our program. If you already have an existing account with us, you do not need to... Read More

Katy Sue Mermaid Tail Mould 21/02/2018

FREE Katy Sue Mermaid Tail Mould

This week we have a very special offer for you… Buy 2 of 4 selected Katy Sue Seaside moulds and get the Mermaid Tail mould for FREE! The Mermaid Tail will automatically be added to qualifying orders, no need to add it to your basket. Choose from Beach Hut, Seahorses, Fish Seaweed & Coral and Seashells moulds to get your free gift. ➞ SHOP NOW Offer valid until midnight Thursday 1st February. FREE UK delivery over £40. This video shows you how to use your Mermaid Tail Katy Sue mould.      


Award Shortlist

  We were really pleased to start the year by being shortlisted for not one but TWO awards! Cake Decorating Heaven magazine has shortlisted us for: Best for Customer Service Most Innovative Product 2017 The product nomination is for Safety Seal which we launched and is transforming the way decorations are added to cakes by coating them in a food safe barrier. Previously non food-safe items can be dipped into Safety Seal before being inserted directly into your cake. No need for wrapping or posy pics. This opens up many creative placement opportunities as well as... Read More


11 New Photo Backdrop Designs

We know you love our photo backdrops (just look online for all the cakey images using #thebackdropdifference) so it’s about time we added more design so you can add to your collection and have a backdrop to suit all your cake colours and styles. 11 new designs have been added to the backdrop range and are available to buy now. Backdrops are printed vinyl backgrounds that make it easy to take professional looking photographs of your cakes. Whether you’re creating a portfolio and selling your cakes or just posting pictures on social media for friends... Read More