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News

19/03/2020
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Coronavirus Advice: Managing Customer Cancellations

We’ve had a few questions from customers asking what they should do about their clients wanting to cancel cake orders. We’re a small business as well, we know it’s an uncertain time but we’re here to help. Everyone will be different and it will depend on the contract you have with your client. However, if your terms allow, we’d recommend getting clients to reschedule rather than refund. All the events being cancelled will probably be rebooked when this is all over and people won’t stop having birthdays! Giving customers the... Read More

16/03/2020

COVID-19 Coronavirus

– Last updated 16.03.20 As the COVID-19 situation develops, the health and safety of our staff and customers is our priority. We wanted to reassure you that we’re following government guidelines and implementing our own measures. In brief: • We’re doing all we can to safeguard staff and customers. • There are no changes to our products, offering or services. If you want to know more about the measures we’re implementing, we’ve detailed them below for you. 
PRODUCTS Currently there are no issues with supply of products. Products coming from... Read More

12/02/2020

Red Hot Sale 2020

  To make sure you’re feeling the love this Valentine’s Day, we’re offering a special range of discounts with our annual Red Hot Sale! Until 11:59pm Thursday 20th February. you can earn up to 12.5% off all* items on the website. *Excludes Agbay and sale items. Please also note that each code can only be used once per customer and cannot be used in conjunction with any other offers. You must be logged into your account to get your discount. How to get your discount: Log into your account on our website... Read More

02/01/2020

2020 Cake Decorating Trends

  Happy New Decade, cake decorators! We trust you all had a wonderful Christmas, covered head to toe in icing sugar with plenty of sweet treats to devour! Just in case you’ve got a touch of the January Blues, we wanted to get you excited for all the upcoming cakey trends expected this year. With 2020 comes brand new and creative ways of cake decorating, from perfectly imperfect fault lines to new flavours to watch out for.   Metallics It seems to be a trend that never gets old, but... Read More

09/12/2019

Weddings 2 Collaboration

For those of you who were unable to attend Cake International at the NEC last month, we wanted to make sure you didn’t miss out on this fabulous collaboration, Weddings 2. The Weddings 2 Collaboration was a homage to The Posh Frock Shop, as seen on Channel 4 last year. The show followed multi-award-winning wedding dress designer, Ian Stuart, and his team at his opulent Blewcoat Store in London. The collaboration featured a collection of incredible cake designs, inspired by Ian Stuart gowns, which were displayed at Cake International. We... Read More

04/12/2019

Christmas Delivery Information

    If you’ve got a schedule full of festive bakes, or some last-minute stocking fillers to order, you might be wondering about our delivery times over the Christmas period. Our Warehouse Heroes will be working over the festive season so your orders will still be picked and packed. However, we recommend getting your orders in early to avoid disappointment. CHRISTMAS DELIVERY Bank Holidays over Christmas and New Year mean reduced collections by our couriers which will affect delivery times. Please check the below and choose the correct delivery method to... Read More

25/10/2019

Product Excellence Award – Finalists!

  It’s our favourite time of the year, we’re up to our elbows in sugarpaste, preparing for cakes shows all around, from ExCel’s Cake & Bake Show to NEC’s Cake International – and of course, The Cake Master’s Awards! This year, The Cake Master’s Awards pays tribute to the usual major categories, Best Retailer, Best Cake Artist, as well as new ones that include The People’s Choice Award (sponsored by us!) and the brand new Product Excellence Award (with both edible and non-edible categories). And we’re thrilled to discover that... Read More

10/10/2019
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Zoe Clark: ‘Bluebell’ Lace Applique

  Cake International 2019 is quickly approaching, and we wanted to share a quick taster of one of our proud sponsorships! Zoe Clark of Zoe Clark Cakes has produced this stunning three-tiered cake design on behalf our the wedding collaboration for Cake International.  If you haven’t heard about it, this fabulous collaboration features cakes inspired by dresses, designed by award-winning dress designer Ian Stuart. There are around 40 different cakes as a part of this collaboration, all of which can be seen at Cake International in November. The collaboration will be... Read More

02/10/2019

A Free Gift, Just For You!

For this week only we’re offering a free gift with various spend totals, and you even get to choose your gift! Browse through our gift category to see the huge range of products on offer for different price bands. Then, once you’ve decided on your free gift, simply add it to your basket as you normally would. Once you’ve reached your total spend, your item will automatically become free! YELLOW = Free when spending £50 – £99.99 GREEN = Free when spending £100 – £149.99 BLUE = Free when spending... Read More

16/09/2019

Cake International 2019!

  The World’s Greatest Cake Show returns with the most groundbreaking displays, the wildest competition entries and the most famous cake stars from around the world!  Come along and hone your skills with workshops and demos, discover the latest trends in the cake decorating universe, browse in awe at hundreds of competition cakes as they’re judged, and make the most of the world’s biggest cake shop with hundreds of stands to satisfy a sweet fix! You’ll also be able to see on stage demos and meet some of your favourite... Read More